Poligraphy

We create promotional publications for modern business. We prepare leaflets, brochures and everything, what hotels need: door hangers, ecological information for bathrooms or menu cards for restaurants. We create and print promotional materials. We are also happy to realize unconventional projects. In the past, we did travel guides and educational publications.
we create projects from the scratch or based on materials from clients
we print materials ordered in our company
in our offer you will find ecological solutions
we offer brand gadgets too

Visual Identification Systems

It is your brand identity and it determines how customers see and feel your company.

Well designed visual identification creates a positive image of the company and sends non-verbal messages, e.g. a hotel with a conference center wants to highlight that its services are for business clients. For a company from the entertainment sector we will offer completely different type of visual identification. With consistent visual look company tells their clients: we are professional and we have an attention for details.

What is VIS?

The visual identification system includes, e.g brand logo, colors used by the brand, company prints, packaging, advertising materials, fair stands, marking company cars or elements of clothing for employees.

Steps of creating company’s VIS

We prepare a full or short brand book, with different versions of your new logo and using examples and rules.  We collect information about the brand and specificity of a business. We conduct an interview regarding marketing goals and target customers.

We will present you a preliminary project, thanks to which we will jointly develop the direction of further work.

After selecting the concept, we will improve details of your new logo, and we will make some tests to check how it looks in several color variants and formats.

We prepare a full or short brand book, with different versions of your new logo and using examples and rules.

At this step, we design your business cards, letterhead, promotional gadgets and other materials for your business.

Promotional materials

  • designing promotional materials
  • printing
  • prices for the project are set individually

Visual identification - LOGO package

  • collecting information about the brand, type and specificity of the business
  • interviewing the client (about marketing goals, target clients)
  • initial identification projects
  • concept selection and application examples
  • creating an abbreviated brand book

Visual identification - BRANDING package

  • collecting information about the brand, type and specificity of the activity
  • interviewing the client (about marketing goals, target clients)
  • initial identification projects
  • concept selection
  • creating a full brand book
  • designing branding elements (e.g. business cards, roll-ups, letterhead) - max. 5 elements